downtownfrombehind (DFB) is a photographic series capturing subjects riding their bike from behind on some 200+ streets, avenues and lanes below 14th street in New York City.

The result is an environmental portrait for each street and subject with a goal to highlight a set of individuals, emerging and established, each uniquely contributing; culturally, socially and physically, to make this part of the city what it is today.

The project has been widely covered in the press, from New York Times, Huffington Post, Coolhunting, Vogue, Nylon Magazine and many blogs (thankyou).

Subjects photographed to date include industrial designers, architects, creative directors, restauranteurs, entrepreneurs, hoteliers, artists and academics.

www.downtownfrombehind.com

contact@downtownfrombehind.com

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1 post tagged Roya Kazemi

CEDAR STREET.

CEDAR STREET, Roya Kazemi, NYC Mayor’s Office, Director of GreeNYC.

Roya, a lover of big cats who dreams of one day hugging a tiger, is also a downtown junkie. She’s been satiating her raging social habit across lower Manhattan since she was barely a teen, has lived in Battery Park City for more than twelve years and has worked below Houston Street for almost as long. Her career started in the music industry, working at Virgin Records America and later at indie labels. Since then, Roya has found her groove in greener pastures: the NYC Mayor’s Office of Long-Term Planning and Sustainability.  As Director of GreeNYC, she is now all about motivating New Yorkers to make sustainable lifestyle choices. When not at City Hall or running along the Hudson, you may spot her strolling through town with GreeNYC’s lovable 7-foot mascot, Birdie. Roya says the stares they get are all worth it if even just one New Yorker is inspired to act on Birdie’s messages to help green NYC. Birdie’s not the only furry love in Roya’s life. Her pitbull rescue, Daisy, is a regular winner at the Tompkins Square Park Halloween Dog parade – and this Jackie O costume explains it all.  DFB.

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